Exporting contacts or members to Mailchimp

If you have connected your system to Mailchimp, you can export segments of contacts and/or loyalty members you create in the campaigns module to Mailchimp to market to them via email. To do this, after creating your segment, press the Export to Mailchimp button.

You can then select whether to export the members to an existing Mailchimp audience or to a new audience.

Note: Only contacts or members who have consent to marketing set to yes will be exported to Mailchimp.

To export to an existing audience, select the audience from the dropdown list and press Export. The members from your filtered results will be added to the selected audience in Mailchimp.

To export to a new audience, select new. You will be promoted to add the details you want to apply to this new audience in Mailchimp. When you have entered the details press Export and the members will be added to your new audience.

Notes: When exporting to a new audience it is a good idea to check that none of the contacts or members have unsubscribed from any existing audiences to ensure you don’t email people who have unsubscribed. If you are exporting to an existing audience and someone has unsubscribed, Mailchimp will retain the unsubscribed status.